9 min read

How to Generate Faceless Video Ideas Using ChatGPT

How to Generate Faceless Video Ideas Using ChatGPT

Coming up with video ideas is hard. Coming up with faceless video ideas that actually get views? Even harder. I'm sure you might have tried using ChatGPT to generate ideas and your prompt might have been "Give me 10 faceless video ideas on X topic".

But, chatgpt can absolutely blow these generic ideas out of water if you use what I'm using. Let me show you exactly how to do it. Before I share the prompt, it is important to learn why it works, because it contains some technical terms.

Why Use ChatGPT for Video Ideas?

Most people struggle with video ideas because they think too small. They focus on what they know instead of what people actually want to watch. ChatGPT helps you think bigger and find ideas with real potential.

Here's why ChatGPT works so well for this:

  1. No Creative Block: It never runs out of ideas
  2. Broad Thinking: It considers audiences you might miss
  3. Data-Driven: It knows what topics get attention online
  4. Fast Results: You get multiple ideas in seconds

The Secret Behind Great Video Ideas

Before we dive into the prompt, you need to understand what makes a video idea actually work. There are three key things:

1. TAM (Total Addressable Market)

This is a fancy way of saying "how many people care about this topic." The bigger the audience, the more views you can get.

For example:

  • Bad TAM: "How to fix a specific printer model" (maybe 1,000 people care)
  • Good TAM: "Things that waste your money" (millions of people care)

2. Compelling Hook

Your hook is the first few seconds that make people stop scrolling. It not only needs to create curiosity but also foreshadow the end without giving everything away.

Why foreshadow the end ? so that viewers know what to expect. But just foreshadow it, and not revealing the end. Here are some examples:

  • Hook: "I spent $1000 on Amazon last month. Here's what I actually used..."

    • What It Foreshadows: The final verdict on which purchases were worth it
    • Why It Works: Creates curiosity about specific items and their value
  • Hook: "This simple trick helped me save $500 on my last flight"

    • What It Foreshadows: The specific travel hack that saved money
    • Why It Works: Promises a practical solution to a common problem
  • Hook: "Why I stopped using my credit card for 30 days and the results were shocking!"

    • What It Foreshadows: The financial impact of going cash-only
    • Why It Works: Builds suspense around a personal experiment with clear stakes

3. Strong Narrative Arc

This means your video has a clear beginning, middle, and end. The stakes should build up (things get more interesting) and then resolve at the end (people feel satisfied). Do not drag the ending for too long, because as soon as viewers know that the video is about to end, and they've seen what they came to watch, they will leave. So, if you spend a long time winding things up, it will hurt your retention.

If people skip the last 10 seonds of your 40 second short, that's 25% of the video people are not watching. If you cut it out or make it short, your retention automatically increases.

How to Use the ChatGPT Prompt

Here's my step-by-step process:

Step 1: Set Up ChatGPT

Copy the prompt I'll share below and paste it into ChatGPT.

Step 2: Review the Ideas

ChatGPT will give you several ideas with hooks and loglines. Look for ones that excite you.

Top creators not only care about ideas and hooks. They also think of loglines to go with the video. What's a logline ?

It's a one-sentence summary of your video that captures its essence. It's like a movie tagline - short, punchy, and makes people want to watch. A good logline should:

  • Be one or two sentence
  • Include the main conflict or hook
  • Hint at the payoff
  • Be specific enough to be interesting
  • Be broad enough to appeal to many people

For example, for the video "Things rich people buy that poor people think are stupid", the logline might be: "Discover the surprising luxury purchases that actually make financial sense, and why most people misunderstand their value."

This logline works because it:

  • Creates curiosity (what are these purchases?)
  • Promises insight (why they make sense)
  • Has broad appeal (everyone's interested in money)
  • Sets up a clear narrative (misunderstanding → revelation)

Step 3: Test and Refine

Pick the best ideas and ask ChatGPT to expand on them or create variations.

Step 4: Check the TAM

Ask yourself: "How many people would care about this topic?" If it's not a lot, ask for broader ideas.

Real Examples of Great Faceless Video Ideas

Here are some examples of the types of ideas this prompt generates:

  • "Things rich people buy that poor people think are stupid"
  • "Jobs that will disappear in 5 years (and what to do instead)"
  • "Why successful people wake up early (the real reason will shock you)"

Notice how each one:

  • Appeals to a broad audience (good TAM). Chances are, no matter who you are, you would be interested in watching a video on this topic.
  • Creates curiosity (strong hook). They have emotional language, hint at payoff, i.e. what will the viewer get if they watch the video till the end.
  • Promises a satisfying payoff (clear narrative). The viewer cares about the payoff and their life will be better off knowing it.

Let's combine everything into a working prompt.

The key to this prompt working is how specific it is. It tells ChatGPT exactly what makes a good video idea work. Most people just ask "give me video ideas" and get generic suggestions.

This prompt is different because it:

  • Explains the principles behind viral content
  • Sets clear constraints (faceless, AI-generated)
  • Asks for specific elements (hook, logline)

Making Your Ideas Even Better

Once you have ideas from ChatGPT, here's how to improve them:

  1. Test the Hook: Read it out loud. Does it make you curious?
  2. Check the Payoff: Is the ending satisfying enough?
  3. Verify the TAM: Ask friends if they'd watch this
  4. Ensure AI Compatibility: Can you visualize this with stock footage and graphics?

The Exact Prompt to Use

Here's the exact prompt I use to generate faceless video ideas. Copy and paste this into ChatGPT:

You are an expert youtube channel growth expert who specialises in suggesting ideas to users who want views. The principles behind a great idea are a massive TAM (total addressable market). The broader the appeal, the more views it can potentially get.

Then the key theme or the core narrative needs to be compelling enough to carry the idea. It should have a great hook which generates curiosity and foreshadows the end without giving it away. The narrative should offer a way to intensify stakes as the video goes on, but then resolve everything at the end for satisfying payoff.

The constraint here is that the ideas need to be executable by a faceless channel and have a possibility of being generated by AI for visuals. A human is not going to make these ideas.

You need to generate a great idea with a hook and a logline.

Tips for Using This Prompt

  1. Run it multiple times: Each time you'll get different ideas
  2. Ask for variations: If you like an idea, ask ChatGPT to create similar ones
  3. Combine ideas: Take elements from different suggestions
  4. Be specific about your niche: Add details about your audience if needed

Common Mistakes to Avoid

  1. Ignoring TAM: Don't pick ideas only you find interesting
  2. Weak Hooks: If the first line is boring, people won't watch
  3. No Clear Payoff: Make sure your video delivers what the hook promises
  4. Too Complex for AI: Keep visuals simple enough for AI tools

Why Faceless Videos Work So Well

Faceless videos have some big advantages:

  1. Privacy: You don't have to show your face
  2. AI-Friendly: Perfect for AI-generated visuals
  3. Scalable: You can make tons of content quickly
  4. Universal Appeal: Not limited by how you look or sound

The best part? AI tools can create all the visuals you need. No filming, no editing complex footage.

Conclusion

To conclude, when using chatgpt for idea generation, using a specific prompt with technical details of what makes an idea work is important. Be specific about what makes content viral and set the right constraints.

Remember, the best ideas have broad appeal, strong hooks, increasing stakes/conflicts and satisfying endings. They should be simple enough for AI to visualize but compelling enough to keep people watching.

Start with the prompt I shared, experiment with different variations, and keep track of what works. Before you know it, you'll have more video ideas than you know what to do with.